How Marketing And Sales Change In B2B When The World Suddenly Stands Still

Who would have believed at the beginning of the year that the economy would get a chin hook that would more or less lead to a global knockout? And that

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What Is The Added Value Of Trade Fairs In 2022?

Before the pandemic, the trade fair set the structure and timing of the annual planning for many medium-sized B2B companies and primarily determined the use of the marketing budget. Designers

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What Does B2B Marketing Mean?

B2B Marketing, B-to-B Marketing, or BtoB Marketing is the abbreviation for Business to Business Marketing. This means that marketing occurs between two or more companies – and not between companies

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