Category: MARKETING
CRM And E-Commerce: Coexistence? Competitor? Or?
Who has a better view of the customer: CRM or e-commerce? This is an excellent subject for discussion. But what sense do these categories still make in the context of
Read MoreMarketing Tech: Little Effort, Big Impact
When we talk about marketing tech, it’s usually about booking, delivery, performance, advertising relevance and analysis. But creative potential can also be leveraged better with the right tools.Brutal implementations, lengthy
Read MoreThat’s What Matters When It Comes To Product Videos
Product videos are an essential part of modern marketing. They are a great way to introduce new products or services and showcase your brand. But what exactly makes a good
Read MoreAdvertising On Google What Opportunities Does It Offer Your Business?
People who enter a web page, after having clicked on an advertisement on Google, are 50% more likely to buy compared to other sponsored advertising services. Therefore, the importance of
Read More5 Advantages Of A .Com Domain For An Internationally Successful Website
Did you know that the suffix of your domain name can influence the ranking of your website or where it appears in which searches? If not, then this article is
Read MoreThis Is How You Build A Successful Website
Everything is going digital these days, and posters and newspaper ads are no longer enough to get people known. Having your own website is therefore becoming increasingly important. But what
Read MoreThe Challenges Of Mobile Marketing
In recent years, the use of Smartphones has grown rapidly and is becoming very useful in the daily life of consumers (making a purchase, listening to music, watching a video,
Read MoreThe Relationship Between Marketing Videos And Customer Experience
Marketing videos have a major impact on the buying decision of a company’s prospects. Today, nearly 75% of Internet users between the ages of 18 and 50 use Youtube to
Read MoreFocus On SEO As A Traffic Generator On A Website
What Is SEO? SEO or Search Engine Optimization or Search Engine Optimization refers to all the techniques to be implemented to improve the positioning of a website on search engines
Read MoreBenefit From A Transversal Approach In Several Areas
Enabling companies to benefit from a cross-functional approach is our goal. The term “transversal approach” refers to any intervention in several areas: management, accounting, IT, communication, etc. everything concerning the
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